Strategic development of the company’s analytical function including product, marketing, and data engineering;
Manage a team of 5+ specialists in different areas (UA, Product Analytics) – participate in the recruitment and formation processes, hold 1×1 meetings, share the feedback, mentor, plan, and prioritize the team’s tasks;
Develop a culture of proactive search for insights to improve the product and optimize marketing activities, provide valuable insights and recommendations to game development managers and teams;
Develop the own analytical infrastructure;
Create and implement the predictive models (LTV, retention, revenue);
Collect, analyze, and interpret the data related to the game process, user behavior, monetization, and other important metrics;
A/B testing to assess the effectiveness of various features and changes in the game;
Cooperate closely with other departments of the company such as Development and Marketing;
Coordinate the interactions with external platforms and vendors.
Requirements & Skills:
At least 2 years of experience as Lead Analyst/Head of Analytics;
Experience in working with mobile games and knowledge of the casual mobile market (puzzles, match-3, casual);
Fluent in SQL, Python;
Experience with big data (10+ TB);
Deep understanding of product and marketing analytics;
Extensive experience of A/B-tests in different configurations;
Knowledge of mathematical statistics and analysis for working with data;
Experience in building mathematical models of project functioning, marketing, and business in general;
Expertise in BI-systems (Tableau, Power BI, Qlik);
Experience with various task trackers and Confluence.