Principal Engineer, HelloFresh

Principal Engineer, HelloFresh

Company HelloFresh
Job title Principal Engineer, Decisions
Job location Berlin, Germany
Type Full Time

Responsibilities:

  • Define and drive a cohesive technical vision across teams, ensuring alignment on architectural decisions and delivering unified, impactful marketing technology solutions.
  • Lead complex engineering projects across multiple teams and locations, fostering cross-functional collaboration and seamless delivery.
  • Partner with engineering leaders and senior stakeholders to align on vision, strategy, and execution plans, promoting a unified engineering leadership culture.
  • Architect and standardize scalable, innovative marketing systems that balance regional strategies with global unification needs.
  • Mentor and develop engineers, fostering a culture of technical excellence, operational best practices, and continuous learning.
  • Balance rapid feature delivery with long-term system health, addressing technical debt while optimizing productivity and effectiveness.

Requirements & Skills:

  • 10+ years of backend development experience, designing scalable, distributed systems using modern languages like Java, C++, Golang, or Kotlin.
  • Expertise in data systems, including SQL/NoSQL databases, data pipelines, modeling, and analytics, with familiarity in big data technologies like Hadoop, Spark, or Kafka.
  • Proven track record of building marketing technologies, CRM systems, and adaptive systems in collaboration with data scientists and ML engineers.
  • Strong ability to present complex technical concepts to both technical and non-technical audiences effectively.
  • Experience leading development lifecycle processes and implementing engineering best practices for robust backend services.
  • Deep understanding of marketing use cases, balancing technical and operational needs while fostering stakeholder trust and empathy.

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